What is the NuIdeaExchange?
NuIdeaExchange is quite literally a marketplace for ideas. It is an online service/community that facilitates the buying and selling of ideas that are generated to solve business/marketing problems. It helps companies garner more ideas and solutions faster and it helps thinkers get paid more often for their ideas.

NuIdeaExchange is the only complete marketplace for businesses to connect with advertising and marketing professionals from every discipline. And NuIdeaExchange produces better ideas through diverse thinking because it is open to professionals and non-professionals with the widest range of experience from the widest range of industries.

If you are seeking ideas, you will acquire more great ideas faster through NuIdeaExchange than anyplace else. If you have great ideas, you will get more opportunities to capitalize on your thinking than ever before.

What are Seekers?
Seekers are companies with marketing/advertising needs looking for ideas that meet their needs.

What are Thinkers?
Thinkers are marketing/advertising professionals and non-professionals who are selling their unique ideas to Seekers. Thinkers provide creative, media, and strategic ideas to Seekers.

What is the NuIdeaBank?
NuIdeaBank is an online store of ideas that are ready to use. Seekers find ready-made solutions to their marketing challenges. Some examples of ideas found in the IdeaBank include: Promotion Concepts, Names, and Logos; Online Media Strategy Targeting Small Business Owners; Icons and Buttons for an E-Commerce Site; etc.

What are BrandCastles?
BrandCastles are a collection of websites that provide a Social Networking experience that connects people to their favorite Brands. Through BrandCastles, Brands are able to notify their supporters of news and opportunities relative to the ongoing life of the Brand. BrandCastles is also a showcase for Consumer Generated Media, allowing Brands and their fans a forum for exchanging creative ideas expressed as videos, graphics, animations, photographs, and music.

What is an RFP?
RFP stands for Request For Proposal. An RFP is a formal document used by a Seeker to describe a specific project or assignment for the purpose of finding ideas that address the needs of the specified project or assignment. Thinkers can review RFPs to find projects that best suit their experience and/or passion. Thinkers respond to RFPs by submitting proposals that include ideas that address the needs of the specified profect or assignment.

How much does it cost to register?
Registering with NuIdeaExchange is completely free. Registered Members get full access to NuIdeaExchange, NuIdeaBank, and BrandCastles. And Registered Members get a free Basic Profile Page that can be upgraded with customizable features for a nominal cost.

What does it cost to post an RFP?
The cost for posting an RFP is 3% of the final amount you award a Thinker for your project/assignment. If a project/assignment is not awarded to a Thinker, then the cost for posting the RFP is 3% of the budget specified while posting the RFP. For example, a Seeker posts a project and specifies a budget of $1,000 for the winning proposal. The winning proposal from a Thinker includes a proposed cost of only $500. The Seeker pays 3% of $500 ($15) for posting the RFP. If the Seeker does not award the project to any Thinker, the Seeker pays 3% of $1,000 ($30) for posting the RFP.

Does a budget have to be revealed for an RFP?
No. A budget must be determined for each RFP although a Seeker may choose to hide the budget from Thinkers bidding on the assignment. Seeker's choice.

What does it cost to post a Proposal?
Posting Proposals in response to RFPs is free. There are optional costs for promoting the Proposal and hosting proposals with large file sizes.

How do Thinkers make money with NuIdeaExchange?
There are a couple of ways to make money in the NuIdeaExchange marketplace. One, Thinkers can add their ideas to the NuIdeaBank and get paid a royalty every time their idea is purchased by a Seeker. And two, Thinkers can respond to Seekers' RFPs and, when their proposal is selected, receive payment for their proposal based on the cost they include in their proposal. Essentially, Seekers bid on assignments and get paid for winning bids.

How does NuIdeaExchange protect Thinkers’ ideas?
NuIdeaExchange has specific policies (rules and guidelines) that create a safe and fair trading environment for all NuIdeaExchange members. These policies are strictly enforced for the sake of all NuIdeaExchange members.

NuIdeaExchange uses a rating and feedback system that helps members evaluate other members prior to responding to an RFP or selecting a proposal. This system also provides a forum for discussing issues that arise concerning authorship and ownership of ideas, how ideas are used, and if ideas are used unfairly.

NuIdeaExchange uses SuperUsers, members who are heavy users of NuIdeaExchange and have volunteered to help shape and direct the evolution of NuIdeaExchange, NuIdeaBank and BrandCastles. SuperUsers help police the community, follow up on ideas as they are released to the general public, and respond to feedback and disputes.